Shopping, dining and entertainment

Unleash and bask in the summer atmosphere with shopping, on-street dining, world class buskers, musicians and magicians along Rundle Street and surrounds every Friday, Saturday, and Sunday this Fringe Festival season.

Rundle Street, East Terrace, Union Street, Ebenezer Place, Vaughan Place, Vardon Avenue, Frome Street and Hindmarsh Square
Friday, 5 pm to midnight | 16 Feb, 23 Feb, 1 Mar, 8 Mar, 15 Mar
Saturday, 5 pm to midnight | 17 Feb, 24 Feb, 2 Mar, 9 Mar, 16 Mar
Sunday, 11 am to 10 pm | 18 Feb, 25 Feb, 3 Mar, 17 Mar
Sunday, 11 am to midnight | 10 Mar

Getting into the city

Visit our transport guide to Adelaide Fringe in the East End to plan your journey.

Participating hospitality venues and retailers

Make the most of East End Unleashed on Rundle Street! Shop at all your favourite participating retailers on Friday night, Saturday, and all-day Sunday, then stay to enjoy extended on-street dining, drinks and entertainment along Rundle Street and its vibrant surrounds.

Win $200 to spend at an east end retailer!

Competition Terms and Conditions

  • These are the Terms and Conditions for the East End Unleashed Competition 2024.
  • The promoter is the Corporation of the City of Adelaide (Council).
  • To enter this Competition, participants must complete the competition form.
  • Entry in the Competition is free of charge.
  • In order to be eligible to enter the Competition, entrants must:
    • be aged 18 years or older;
    • be a South Australian resident
  • One entry is permitted per email address, and each entry will have an equal chance of winning.
  • The Competition and Promotion Period opens on Wednesday 7 February 2024 at 12:00pm ACDT and closes on Thursday 14 March 2024 at 11:00pm ACDT.
  • The prize pool consists of x1 $200 Miss Gladys Sym Choon voucher, x1 $200 Derma Department voucher, x1 $200 The Style Capsule voucher, x1 $200 Daisy Says voucher, x1 $200 Azalia voucher.
  • Prizes are not redeemable for cash.
  • The winner will be selected at random by City of Adelaide. The draw will be performed using a computer-generated process, and will take place on Friday 16 February 2024, 23 February 2024, 1 March 2024, 8 March 2024, 15 March 2024 at 25 Pirie Street, Adelaide.
  • The winner will be notified by City of Adelaide via phone or email by 5:00pm ACDT on the day of the draw through the details which they entered the Competition.
  • If the winner does not respond within 24 hours, or is unable to accept the prize, another winner will be drawn from the Eligible Entrants. The prize will be redrawn using a random computer process.
  • Upon confirmation with the winner, City of Adelaide will distribute the prize.
  • Decisions made in relation to any aspect of this Competition are final and no further correspondence will be entered into.
  • City of Adelaide and its subsidiaries staff and their immediate families are not eligible to enter the Competition.
  • This promotion is in no way sponsored, endorsed or administered by, or associated with Facebook or Instagram. As an entrant, you completely release Facebook and Instagram.
  • City of Adelaide makes no representation, expressly or implied, as to the quality, reliability or suitability of the prizes and expressly disclaims any liability. Any problems associated with the prizes should be brought to the attention of the respective supplier of the service.
  • Each winner and their guest/s as applicable agree to comply with the terms and conditions applicable to the issue and use of vouchers from the voucher providers.
  • By entering into this Competition the entrants acknowledge and agree that the personal information they provide may be used by the Council and its subsidiaries for future marketing purposes.
  • Should the prize become unavailable due to the COVID-19 pandemic, City of Adelaide will use its best endeavours to provide the winner with an alternative prize.
  • Entry into the Competition is deemed acceptance of these Terms and Conditions. Terms and Conditions are subject to change without notice.

Disclaimer: T&Cs apply.